diff --git a/index.html b/index.html
index 0605f3b..0b144c1 100644
--- a/index.html
+++ b/index.html
@@ -36,15 +36,50 @@
   <body>
     <h1>FediBlock</h1>
 
-    <h2>What is this?</h2>
+    <h2 id="what">What is this?</h2>
 
-    <p>This is a central blocklist for the Fediverse.</p>
     <p>
       We aim to build a comprehensive list of #FediBlock posts in order to provide it to –
       especially new – instance admins.
     </p>
 
-    <h2>Blocklist</h2>
+    <p>
+      The idea of this project is to provide a list of bad actor instances in the Fediverse, in
+      order to enable instance admins to keep their instances clean of those actors without having
+      to go through endless and incomplete pages of #FediBlock posts.
+    </p>
+
+    <p>
+      Everyone can submit instances they suggest to block and provide receipts and reasoning.
+      Instance admins can subscribe to updates and decide for themselves whether they want to block
+      that instance or not. Those subscriptions can be limited to specific reasons (enables racism,
+      “free speech champions”, homomisia, no moderation, etc) or for all block suggestions.
+    </p>
+
+    <p>
+      The intention is to provide safe spaces in the Fediverse. The blocking suggestions should have
+      reasons like the above mentioned. If you want to suggest something like “The admin is blocking
+      my instance just because I used the n-word”, this is no place for you and your suggestion
+      might be deleted.
+    </p>
+
+    <p>
+      We recognize the work that others put into the #FediBlock hashtag. This is supposed to be an
+      archive or extension.
+    </p>
+
+    <h3>What are the advantages over the #FediBlock hashtag?</h3>
+    <ul>
+      <li>A list of all instances at a glance. Great for pointing admins of new instances to.</li>
+      <li>You get all block recommendations, not just the ones that federate to your instance.</li>
+      <li>Every recommendation has at least one receipt attached.</li>
+      <li>Entries are editable (with a git pull-request).</li>
+      <li>
+        Subscribe to the RSS feed to get all new recommendations or subscribe only to specific tags.
+      </li>
+    </ul>
+
+    <h2 id="list">Blocklist</h2>
 
     <ul>
       <li>Look at <a href="/blocklist/">all block recommendations in one page</a>.</li>
@@ -59,7 +94,7 @@
       </li>
     </ul>
 
-    <h2>Suggest instance</h2>
+    <h2 id="suggest">Suggest instance</h2>
 
     <form method="post" action="/add" enctype="multipart/form-data">
       <label for="instance">Instance:</label>
